The Importance of Professional Photography


Anyone who looks for or who markets a property through Go View London knows we understand the importance of presentation.

Every instruction gets the best in high calibre presentation with time and resources being spent on ensuring high quality photography, a full floorplan and a detailed, on point, write up to ensure our presentation marketing enhances the effort of our front-line negotiators.

Rod Souza, is our go to professional photographer through his agency London Property Profile and  he will visit your property to compile photography and a floorplan.

Depending on the size of your property, the appointment can last from 40 to 90 mins. Rod shares the knowledge he has built up over the years.

“Make your home feel welcome to buyers and tenants, remove any excess clutter, clear the kitchen worktop  - it really increases the depth of the room.”

Any special tips that you see the benefit of in action?

“Add some cushions or flowers for a dash of colour.  Vibrant, well used colour schemes, really help people feel at ease, and when we speak collectively in the offices about what helps property sell or let – this really comes up.”

General Helpful hints:

  • While we appreciate this isn’t always possible, try to keep any cars away from the front of the property.   A great external shot can really help showcase the property and make it stand out on the web portals.


  • Try to de-clutter as much as possible and keep surfaces clear, this can help make the depth of the room appear bigger.


  • For internal shots, the photographer normally takes an image towards the window of the room, analyse how can this shot look as great as possible with window dressing open, cushions on any sofas etc


  • Please remove any personal items/pictures you don’t wish to be photographed.


We have the team and expertise to get your property presented to the market in the best form possible.  You just have to make the decision to instruct our offices to get started for you!  Please call Acton 020 8017 7950 or Ealing 020 8992 0333.

The Importance of Professional Photography

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